Podcasting is no longer a nice-to-have option when building thought leadership strategy.
MARKET SNAPSHOT:
Podcasting is now a mature industry with a steady YoY growth
The 2022 US data shows that podcasts became the top source of thought leadership content for decision makers (as per Marketing Charts). Podcasts have levelled with expert newsletters and webinars. This is big.
But there’s more. The global audience is estimated at 464.7 million listeners worldwide as of 2023 (source: DemandSage), and is expected to reach half a billion listeners in 2024. That’s a projected 8.66% YoY growth.
Although the hyper growth phase is over, the industry is showing signs of maturity. The podcast market size is currently estimated at $23.56 billion, and is expected to double the size in 3 years horizon.
All this means one thing – the opportunity is sizeable, and every company leveraging digital marketing should at least have a solid podcast strategy in place.
It’s not an overstatement to recognise podcasting as one of key pillars in any thought leadership, content marketing or personal brand strategy.Â
%
43% of US decision makers mention podcasts as a source of business-related thought leadership content
In 2025, podcasts are a must-have thought leadership strategy. Full-time. Full stop.
So, what's the big deal?
It’s not so easy to create and run a good show.
Quite the opposite.
Launching a professional podcast involves orchestrating multiple creative disciplines like content creation, video production, editing, social media management and more. It also requires admin work, platforms setup and project management.
Plus, it’s a long-term commitment that calls for consistency and dedication. It ought to be simpler than that.
That’s why we’ve developed a leaner, smarter approach to podcast production. We’ve cut from 12 steps to just 3 key podcast management elements. Easy to follow, easy to understand – that’s 4 times less hassle for you.

Simple is the new powerful
Our approach is based on this simple premise: at any point in time, you are either ideating, producing or distributing your podcast. That’s why we used these as stepping stones for our methodology, and it worked out to be a beautifully simple and practical concept.
It’s iterative. It’s circular. It’s future-proof and scalable.

Podcasting on your terms.
As a podcast owner, you should focus on delivering valuable content to your listeners - instead of sweating the production minutia. Our approach guarantees that everything will look and sound great.
Making a new wave of thought leaders
“As an entrepreneur, my mission is to create thought leaders through the medium of podcasting. Why? Because running a podcast show has proven to be a wonderful way of sharpening one’s thinking, articulating original ideas and generating new content ready to be re-purposed in other ways. It’s a beautiful and efficient way of building thought leadership.”
Konrad Pitala,
EventuallyToday founder

It’s like launching a new brand, in a brand new category – there are plenty of unknowns and interdependencies in the process.
Because podcasts sit in an intersection of sonic branding with motion design and thought leadership, they require several podcast-specific skills like:
- show format development
- on-camera interviewing
- MC/ hosting talent
- managing guest speakers
- audio production & engineering
- creative direction
- and rich media post-production.
That’s a pretty broad mix of skills!
Not everyone is skilled at all of these. And not everyone will have access to enough inhouse resources to delegate.
Chances are, these are the very reasons that held you back from starting your own podcast project.
And this is precisely where we can help.

Eventually, here's a better way
Now you can focus on creating great content, while we take care of all the back-end production and management, thanks to our methodology. Making you – and your podcast guests – shine bright on the show 🤩
Based on 15+ years of experience and market maturity we can now offer a premium quality, all-inclusive podcast management and production services designed exclusively for busy marketing executives and thought-leaders-in-the-making.
All this for a simple, flat, monthly recurring fee.
We know you’ll love it!
Support (SMALL)
Get started with your showA monthly subscription plan. Best option for small projects just getting started, done-with-you:
- 1 medium length episode per month
- Remote recording session
- Audio post-production
- Video post-production
- Unlimited editing & reviews*
- Up to 5 promotional shorts per episode
- Roll-over unused production to next month
- Strategy consulting
- Podcast visual identity design & logo artwork
- Podcast motion branding
- Podcast jingle and sound design
- //
- LIMITED TIME OFFER:
- Podcast branding design included
Support (MEDIUM)
For serious podcasters on the rollA monthly subscription plan. Best value for ongoing, monthly production, done-with-you:
- Up to 3 medium length episodes per month
- Remote recording session
- Audio post-production
- Video post-production
- Unlimited editing & reviews*
- Up to 5 promotional shorts per episode
- Roll-over unused production to next month**
- Strategy consulting
- Podcast visual identity design & logo artwork
- Podcast motion branding
- Podcast jingle and sound design
- //
- LIMITED TIME OFFER:
- Podcast branding design included
Management
One-stop package for outsourcing entire production & managementA monthly subscription plan. Everything included, delivered in a done-for-you model:
- Unlimited episodes per month*
- Single podcast show
- Strategy consulting
- Content ideation
- Guests sourcing & bookings
- Remote recording session
- Audio post-production
- Video post-production
- Unlimited editing & reviews*
- Unlimited promotional shorts*
- Episodes distribution
- Platforms management & submission
- Workflow management
- Priority SLA
- Reporting
- PLUS:
- Podcast branding design
- Podcast pitch deck for sponsors
- High-engagement teasers for each episode
Support (SMALL)
Get started with your showA monthly subscription plan. Best option for small projects just getting started, done-with-you:
- 1 medium length episode per month
- Remote recording session
- Audio post-production
- Video post-production
- Unlimited editing & reviews*
- Up to 5 promotional shorts per episode
- Roll-over unused production to next month
- Strategy consulting
- Podcast visual identity design & logo artwork
- Podcast motion branding
- Podcast jingle and sound design
- //
- LIMITED TIME OFFER:
- Podcast branding included
Support (MEDIUM)
For serious podcasters on the rollA monthly subscription plan. Best value for ongoing, monthly production, done-with-you:
- Up to 3 medium length episodes per month
- Remote recording session
- Audio post-production
- Video post-production
- Unlimited editing & reviews*
- Up to 5 promotional shorts per episode
- Roll-over unused production to next month**
- Strategy consulting
- Podcast visual identity design & logo artwork
- Podcast motion branding
- Podcast jingle and sound design
- //
- LIMITED TIME OFFER:
- Podcast branding included
Management
One-stop package for outsourcing entire production & managementA monthly subscription plan. Everything included, delivered in a done-for-you model:
- Unlimited episodes per month*
- Single podcast show
- Strategy consulting
- Content ideation
- Guests sourcing & bookings
- Remote recording session
- Audio post-production
- Video post-production
- Unlimited editing & reviews*
- Unlimited promotional shorts*
- Episodes distribution
- Platforms management & submission
- Reporting
- Workflow management
- PLUS:
- Podcast branding design
- Podcast pitch deck for sponsors
- High-engagement teasers for each episode
* fair usage policy applies, review full T&Cs here
** max 1 episode rolls over per month

Looking for something else?
Are you a non-profit organisation? Or require higher/ lower volumes or faster turnaround times? Or still wondering if podcasting is your thing?
Book a free consultation and we’ll find a winning formula to suit your needs.
FAQ
How does this work?
Eventually.Today is a subscription-based offering that allows companies and individuals to easily outsource entire podcast production process if they wish. This is a perfect model for podcast production because of its cyclical, recurring nature.
When you subscribe to the service you will be onboarded to a workflow that follows our proven playbook. Based on your preliminary input, we then kick-start appropriate work streams and start producing required assets to launch your project in the shortest time possible.
Is EventuallyToday a legitimate business?
Yes. EventuallyToday is an offering marketed by Konrad Pitala as part of his freelance services portfolio, registered in Portugal. All payments are processed through Stripe and VAT invoices are issued in Portugal.
What are the benefits of EventuallyToday?
- A proven, standardized yet flexible workflow which guarantees professional results and a quick turnaround.
- We offer a flat fee for the service – a simple, predictable and hassle-free way of doing business.
- No long-term lock-ins, we have a cancel-anytime policy.
- We are a strategic podcasting partner, not just production company.
What technology do you use for remote recording?
Our recording tech stack relies on SquadCast (Descript) and Adobe Creative Suite. Post production and mastering for sonically demanding projects is done in Adobe Audition and/or Apple Logic Pro as well as in Adobe Premiere Pro or After Effects.
We can also accommodate recording via your own platform if that’s preferred (i.e, Riverside.fm).
Important: we advise against recording via Google Meet or Microsoft Teams because these platforms can’t capture clean, HD lossless signal required for studio quality production.
What happens to my content copyrights?
You retain all intellectual property and copyrights of your content. For any design work, the respective rights are transferred to you upon payment.
Why pay if I can do everything myself?
If you can, by all means go for it. EventuallyToday is designed for companies and individuals who either don’t have time or skills required to produce a professional quality podcast, while at the same time recognising the urgency and benefits of having their own professional show.
If you’d like to upskill in podcast production, we’ll be launching an online PODCAST MAKERS training in March 2024 – sign up to our newsletter for an early access.Â
Can I switch plans?
Yes, you can switch plans based on your needs each month. You are in full control over your subscription via Client portal managed by Stripe, our billing processor. Please note that changes are effective from the next billing cycle (next month).
Is there a refund?
Yes. We offer a worry-free 15 days refund, in case you were not satisfied with the service. In case you change your mind after the first 15 days, you can stop the subscription at any time before it renews for the next billing period. Really couldn’t make this any easier for you!
Is there a free version?
No, it’s a paid service offering. However, you can join the always free newsletter for podcasting tips and inspiration. Also, we are working on a PODCAST MAKERS online course – sign up for the newsletter and be the first to know.
Looking for some podcast inspiration?
Sign-up to our newsletter and see the magic unfold.Looking for some podcast inspiration?
Sign-up to our newsletter and see the magic unfold.
Everyone loves a cookie. Apart from this site, which goes through its life cookie-free.